Mark Dixon
President, The Mark Dixon Group, LLC

Selling To The C-Suite Healthcare Executive

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If you want to become a long-term strategic partner to your key customers, you need to build relationships at the top. In this session, former IDN C-suite executive Mark Dixon will provide first-hand guidance on how to get to the C-suite and what to do once you’re there.

  • How decision-making often works in large healthcare provider organizations
  • What C-suite executives think about suppliers and salespeople – and how to change those negative impressions
  • Why it’s critical to think like an economic buyer
  • When you need to access the C-suite, and when you don’t
Course Format:  Recorded Webinar
Length:  Audio run time is 33:55
Recorded On: 11/10/2022