Maria Hames
Healthcare Links
Carl Meyer
Executive Vice President
The Wetrich Group

Navigating GPO Relationships To Grow Sales

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Understanding the nuances of group purchasing organizations is paramount for any healthcare seller. In this session, get the latest on the evolving group purchasing landscape and gain insights how GPOs fall within a typical provider organization’s sourcing strategy. You’ll walk away with ideas on how to work with GPOs and aggregation groups to develop strategic relationships and grow sales. Gain insights on:

  • Trends in provider contracting strategies and how they impact decision-making
  • Strategies for leveraging GPO contracts if you have them
Presentation starts at timestamp 2:00.
Course Format:  Recorded Webinar
Length:  Audio run time is 34:23
Recorded On: 8/22/2022